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Thursday, November 17, 2005

Zambia Exhibits at UK Tourism Fair

On Monday November 14 several global tourism operators jetted into London. To what purpose? For a five-day world tourism exhibition fair. And Zambia safari did not miss this one! Under the auspices of the Zambia National Tourist Board (ZNTB) several Zambian operators in tourism industry attended the London tourism fair involving global industry players.

The 2005 World Tourism Market exhibition targets the entire travelling industry and is held annually in London. It attracts an average of about 5,000 participants worldwide.

ZNTB public relations officer, Mbo Kamanga said the board marketed Zambia’s tourism products to the international market. Ms Kamanga said the board showcased the recently held celebrations that marked the 150th anniversary of Dr David Livingstone’s first sight of the Victoria Falls.

Players from Zambia included Tourism Council of Zambia (TCZ), Zambian Airways, Proflight, Mfuwe Trails and Norman Carr Safaris.

Others were Voyagers, Ana Tree Lodge and Star of Africa, Chiawa Camp, Mulungushi Village, Chaminuka and Hotel Inter-Continental.

Zambian minister of Tourism, Environment and Natural Resources, Kabinga Pande was head of delegation to the exhibition. As president of the Africa Travel Association (ATA) Pande received the 2005 World Tourism Award on behalf of the association.

Kamanga expressed appreciation for the support the private sector gave to the “Visit Zambia 2005 Campaign” which has so far increased international tourist arrivals by 41 per cent. Zambia safari go go!

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